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Invitae Begins Offering Consumer-Initiated Testing Via Early Access Program
February 12, 2019Invitae announced that all of its tests that have traditionally been physician ordered, will also be available for consumer-initiated ordering.
The strategy is aimed at lifting barriers that patients may face in accessing genetic testing due to cost, outdated guidelines, or restrictive insurance coverage policies. The genetic testing information offered by the company is important to people at all stages in their lives, said Invitae CEO Sean George, but he noted that the pace of scientific advancements in the genomics space has outstripped the ability of the healthcare system to use this information.